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Luna Martell, 13, of Rockwall Luna Martell, 13, or Rockwall will participate in the 27th Annual Children's Cancer Fund Luncheon-photo by David Quisenberry

 

Beloved Event Features Cancer Patients, Survivors, Celebrities and Sponsors in a Fashion Show

As They Take the Runway for Pediatric Cancer Research

 

Luna Martell, 13, of Rockwall, will join 20 other children as a runway model and artist in the 27th Annual Children’s Cancer Fund Luncheon on Friday, April 17, at the Hilton Anatole.

Diagnosed with Hepatoblastoma at the age of 6, Martell is in the seventh grade at J.W. Williams Middle School in Rockwall. She has five younger brothers, two dogs, three bearded dragons, and a tortoise.

The 27th Annual Children’s Cancer Fund Luncheon and fashion show not only raises awareness and funds for children’s cancer research and programs at Children’s Medical Center, it also serves as a positive social-psychological experience for children undergoing cancer treatment.   For children such as Martell, who have been through so much in their young lives, it’s a fun day with local celebrities, media personalities, and sponsors who walk the runway with them for pediatric cancer research. 

Longtime Event Chairmen Troy Aikman (chaired for 18 years) and Roger Staubach (chaired for 27 years) join Luncheon Committee Co-Chairs Cara Serber and Kathleen Strand, along with celebrities and local media, to take the runway with 21 young cancer patients and pediatric cancer survivors in a fashion show, sponsored by Dillard’s and produced by RSC Show Productions.  KDFW FOX 4 News Anchors and supporters Steve Eagar and Clarice Tinsley serve as Master and Mistress of Ceremonies at the event.  The luncheon is slated to raise over $450,000 for pediatric cancer research and treatment programs at Children’s Medical Center, benefiting children worldwide. 

In addition to being a runway model for the fashion show, Martell was asked to submit original artwork to be featured in the 2015 Children’s Cancer Fund Inspiration Book for sale at the luncheon.

“My drawing is dedicated to all of the kids in Children’s Cancer Fund with a message to be happy with the life they have and to never give up,” added Martell.  

Her favorite school subjects are art and math, and she wants to be an animal rescuer when she grows up. She enjoys swimming, playing soccer, doing arts and crafts, and listening to music –especially to her favorite band One Direction. Her dog is her hero because he always makes her feel better when she is upset. If she could visit anywhere in the world, she would go to Hawaii to swim in the ocean or Paris to see the Eiffel Tower.

The annual luncheon event provides a break for these kids – a day away from hospitals and treatments.  The children are there for most of the day with backstage entertainment, lunch, and a fun time meeting local celebrities who serve as their escorts.

 “With over $7 million in funds raised, since 1982, for pediatric cancer research, Children’s Cancer Fund continues to fund critical research while improving treatments for hundreds of children throughout the greater North Texas community,” said Luncheon Committee Co-Chair Cara Serber. “A significant amount of these funds are raised through this annual luncheon.  This day brings children living with cancer together for an unforgettable, embracing, and heartwarming experience.”

Tickets are $150 each or $1,500 per table of 10.   Contact Children’s Cancer Fund at 972-664-1450 or visit www.ChildrensCancerFund.com for reservations and more information.  This year raffle tickets for $100 (or 6 for $500) will be sold in advance of and at the event for a chance to receive a 2015 NISSAN Altima, 2015 NISSAN Rogue or $20,000 cash prize donated by Clay Cooley Automotive Group.

The finale of the show each year is a special time for all the children, both those currently battling cancer and the survivors, to join together on stage.  Amber Carrington and Justin Rivers, both from NBC’s “The Voice,” will sing for the finale of the show. 

Children’s Cancer Fund was founded 33 years ago by a coalition of parents whose children were receiving cancer therapy at Children’s Medical Center.  The organizers have since been joined by community leaders, dedicated volunteers, and health professionals in their fundraising efforts.  CCF is one of the nation’s leading fundraising groups in supporting local research toward treatment and prevention of childhood cancers.  Among the programs supported by Children’s Cancer Fund are the Pediatric Hematology-Oncology Fellowship Program at Children's Medical Center and the Children's Cancer Fund Comprehensive Center for Research in Pediatric Oncology and Hematology at UT Southwestern Medical Center, which is gaining a national reputation for its work in eradicating childhood cancer.  In 2002, Children’s Cancer Fund initiated funding for a full-time Child Life Assistant at Children’s Medical Center’s Pauline Allen Gill Center for Cancer and Blood Disorders to assist the outpatient team.  The primary goal of the Child Life Assistant is to make each of the 80-90 daily outpatients’ visits a more positive experience.  This position is funded annually by CCF, helping to ease the emotional strain of ongoing treatments, some lasting several years.

“The enthusiasm, support, and generosity in the ballroom the day of the fashion show is nothing short of inspiring,” said Luncheon Co-Chair Kathleen Strand. “It’s very humbling to see everyone come together with their time, treasures, and talents for the children. This level of commitment enables Children’s Cancer Fund to pursue strategic investments in research, ensuring CCF is truly a movement for a pediatric cancer-free tomorrow.”  

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