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Kathy Beazley
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Photo courtesy of Dallas Pride Sherrell Cross, Dallas Pride Executive Director

Dallas Pride is thrilled to announce the appointment of Sherrell Cross as the organization's new executive director. With a strong background in LGBTQ+ advocacy and leadership, Cross brings experience and passion to her new role in helping Dallas Pride pursue its mission of strengthening, supporting and celebrating the LGBTQ+ community by creating events and initiatives that foster connections between members of the community, allies and supporters.

The Dallas Pride Board of Directors is confident that Cross’s vision and leadership will help the organization reach new heights in promoting LGBTQ+ rights and fostering unity within the community.

"We are delighted to welcome Sherrell Cross as our organization’s new executive director," said Frank Holland, president of the Dallas Pride Board of Directors. "Her deep commitment to our mission and her impressive track record make her the ideal leader to guide Dallas Pride into a bright and inclusive future."

Cross comes to Dallas Pride with an impressive track record of dedication to LGBTQ+ causes. She is a tireless advocate for equality and inclusion, and has served in key leadership roles within local LGBTQ+ organizations. With Real Live Connection, Cross was the assistant executive director for six years while she helped grow the organization within Dallas Pride’s Teen Pride Zone, increasing attendance and sponsorship growth each year. Cross has also served on the leadership board of Lambda Legal, volunteered with Promise House, hosted Thanksgiving meals for Real Live Connection, and partnered with Love 2 Give to lead water drives for the homeless during summer months. Her commitment to fostering diversity and creating safe, inclusive spaces aligns perfectly with the mission of Dallas Pride.

In her role as executive director, Sherrell will oversee all aspects of Dallas Pride's operations, including event planning, community outreach and fundraising. She will work closely with the board of directors and volunteers to continue the organization's tradition of hosting vibrant and impactful Pride events that celebrate diversity and promote acceptance. 

"I am honored to lead Dallas Pride and build upon the incredible work of this organization," Cross said. "Pride is not just a celebration; it's a vital platform for advancing LGBTQ+ rights and making our community's voices heard. I am excited to work alongside our dedicated team to create memorable and meaningful Pride experiences for all."

About Dallas Pride

Dallas Pride is a 501(c)(3) non-profit organization dedicated to strengthening, supporting and celebrating the LGBTQ+ community by creating events and initiatives that foster connections between members of the community, its allies and its supporters.

Follow @DallasPrideOrg on Facebook, @DallasPrideOfficial on Instagram, @DallasPrideOrg on Twitter, or via the organization’s website, www.DallasPride.org, for all the tea.

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