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The region's premier boating event brings together hundreds of boats, exclusive deals and family fun at Dallas Market Hall

For generations, North Texans have walked through the doors of Dallas Market Hall dreaming about weekends at the lake, family adventures and life on the water. From July 16–19, that tradition continues as the Dallas Summer Boat Show returns to Dallas Market Hall, bringing together hundreds of the newest boats, more than 80 leading brands and immersive experiences designed to inspire the next season of memories.

Boat shows have been a fixture at Dallas Market Hall since the early 1970s, making the Dallas Boat Show one of North Texas' longest-running consumer events. While the boats, technology and experiences have evolved over the decades, the spirit of the show has remained the same: helping families discover the freedom, connection and excitement that boating provides.

Bringing together more than 80 leading brands and hundreds of the newest models on the market, the Dallas Summer Boat Show is the region's largest boating and water recreation event, showcasing everything from sleek performance boats and luxury pontoons to personal watercraft, fishing boats and the latest marine technology. Whether attendees are seasoned boaters or first-time buyers, the show offers a hands-on opportunity to compare options, speak directly with experts and find the perfect fit for their lifestyle.

"There's something special about being part of a tradition that has helped families create memories for more than 50 years," said Bron Beal, Executive Director of the Dallas Boat Show. "People have been coming to Dallas Market Hall for generations to plan weekends at the lake and make dreams of boat ownership a reality. We take pride in continuing that tradition while introducing a new generation to everything boating has to offer."

With more than 625,000 registered boats across Texas and over a dozen lakes within a 90-minute drive of Dallas-Fort Worth, interest in boating continues to surge. The Dallas Summer Boat Show meets that demand by offering exclusive show pricing, on-site financing options and direct access to industry experts—all under one roof.

A Tradition for Every Lifestyle

The 2026 show is designed to appeal to a wide range of lifestyles and budgets, with highlights including:

  • Family-Friendly Watercraft: Discover pontoons and deck boats built for entertaining, relaxing and making memories on the water.
  • High-Performance Thrills: Explore wake boats and ski boats engineered for speed, agility and watersports.
  • Fishing Adventures: Browse the latest in bass boats and angling gear for North Texas' thriving freshwater scene.
  • Personal Watercraft: Get up close with jet skis and compact options perfect for quick lake getaways.
  • Marine Technology & Accessories: From navigation systems to safety innovations, see how technology continues to enhance the boating experience.

In addition to browsing hundreds of boats, attendees can enjoy interactive exhibits, expert-led insights on boat ownership and maintenance, and insider tips on navigating local lakes—from Lake Lewisville to Possum Kingdom.

More Than a Boat Show

For many attendees, the Dallas Summer Boat Show represents more than an opportunity to shop. It marks the unofficial celebration of a season spent making memories with family and friends on the water.

"Every boat has the potential to become part of a family's story," Beal added. "Whether it's your first boat or your fifth, this show is where so many North Texas traditions begin. We're proud to continue a legacy that has connected generations through a shared love of the water."

DALLAS BOAT SHOW DETAILS:

When: July 16-19, 2026

Where: Dallas Market Hall, 2200 Stemmons Freeway, Dallas, Texas 75207

 

Show Schedule:

Thursday, July 16, 2026 from 3-8 pm

Friday, July 17, 2026 from 12-8 pm

Saturday, July 18, 2026 from 10 am- 8 pm

Sunday, July 19, 2026 from 10 am -5 pm

 

Cost & Ticket Information:

Adults:                        $15

Children (ages 5-13):   $8

Children under 5:        Free

Parking is free of charge

 

Boating Dealers include:

Action Watersports, Big Water Marine, Boaters World Marine Center, Buxton Marine, Carey & Sons Marine, Eisenhower Yacht Club, Fun N Sun Sports Center, Boardco Boats, Marine Max Dallas, Lakeview Boating Center, NXTLVL Marine, Phil Dill Boats, Lake Kings Boats, H2GO Paddle Co, Ridenow Powersports, Slalom Shop, Texas Malibu, Texoma Boathouse, Nichols Marine

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Prestigious recognition celebrates Hayes' leadership, advocacy and commitment to expanding opportunities for women in the legal profession and beyond.

DALLAS, TX — [June 15, 2026] Balekian Hayes Family Law announced that Managing Partner Kris Hayes, J.D., MBA, has been named the recipient of the Louise B. Raggio Award for the Advancement of Women, the premier honor presented by the Women and the Law Section of the State Bar of Texas. This distinguished honor recognizing individuals whose leadership and advocacy have helped advance the status, opportunities and success of women.

Named in honor of legendary Dallas attorney Louise Raggio, often referred to as the "Mother of Family Law in Texas," the award celebrates those who embody Raggio's pioneering spirit and commitment to removing barriers for women. Raggio transformed the legal landscape for Texas women through her work on the landmark Marital Property Act of 1967 and the Texas Family Code, helping secure rights and opportunities that generations of women now enjoy.

Hayes' selection reflects not only her accomplishments as one of the few attorneys in Texas to be Board Certified in both Family Law and Child Welfare Law by the Texas Board of Legal Specialization, but also her longstanding dedication to mentorship, service and advocacy on behalf of women, children and families.

"To receive an award bearing Louise Raggio's name is profoundly meaningful," said Hayes. "She fundamentally changed what was possible for women in Texas. Her courage, determination and willingness to challenge systems that no longer served women created opportunities that many of us benefit from today. I am honored to receive this recognition and remain committed to helping open doors for the next generation of women leaders."

Throughout her career, Hayes has built a reputation as a fierce advocate and trusted counselor in complex family law matters involving high-net-worth divorces, child custody disputes and child welfare cases. Beyond the courtroom, she has championed the advancement of women through mentorship, leadership and community involvement, encouraging young attorneys to pursue leadership roles and helping clients navigate some of life's most challenging transitions with confidence and dignity.

As Managing Partner of Balekian Hayes Family Law, Hayes leads a team dedicated to providing sophisticated, strategic representation while never losing sight of the human impact of family law. Her approach reflects the belief that excellence in advocacy and compassion in service are not mutually exclusive—they are essential partners in achieving meaningful outcomes.

"This recognition belongs to the many women who came before us and those who will follow," Hayes added. "Progress happens when we invest in one another, advocate for one another and create pathways for others to succeed."

About Balekian Hayes:

Led by Kris Hayes, the family law attorneys of Balekian Hayes PLLC are dedicated to fighting for their clients and their clients’ children. From contested divorces, to child possession disputes, to out-of-court mediation and arbitration proceedings, the firm provides the knowledge and expertise needed to help people during what can be one of the most stressful times in their lives. To learn more about Balekian Hayes, visit https://www.bh-pllc.com/.

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Dallas college blends creativity, industry mentorship and career-focused education to prepare students for today’s evolving workforce

 

As creative industries continue to evolve across Texas, Wade College is preparing students to lead at the intersection of design, business and technology through a hands-on educational experience rooted in mentorship, collaboration and real-world application. 

For more than 60 years, Wade College has built a reputation for small class sizes, individualized instruction and career-focused degree programs that help students develop professional portfolios and industry-ready skills. Located in Dallas, the college offers accelerated programs in areas including Interior Design, Information Technology, Marketing and Management, and Fashion Design & Product Development.

Among its standout programs is Wade College’s CIDA-accredited Interior Design program, where students combine creativity with technical expertise to prepare for careers shaping residential, commercial and experiential spaces. Through collaborative studio projects, portfolio reviews, client-based assignments and design showcases, students gain practical experience while developing their own creative identity.

Faculty members and industry professionals work closely with students through guest lectures, portfolio reviews, internships, mentorship opportunities and professional engagement activities that expose students to current trends and expectations within the field. These experiences help students build valuable connections while preparing them to transition confidently from the classroom into their careers.

“Our students are not just learning theory — they are actively building portfolios, solving real design challenges and learning how to think creatively in professional environments,” said Harry Davros, president of Wade College. “Our mission is to develop professionals who combine creativity, business thinking and technology skills in ways that meet the needs of today’s employers and industries.”

Wade College’s smaller campus environment allows faculty members to work closely with students on academic goals, career development and professional mentorship. This personalized approach helps students build confidence while fostering strong relationships within the college community.

“Wade feels like a community where professors know your goals and help you get there,” said one Wade College Interior Design student. “The smaller classes create opportunities to ask questions, collaborate and receive direct feedback that really helps you grow creatively and professionally.”

The college’s emphasis on creativity and innovation aligns with the continued growth of Dallas’ design, retail, marketing and technology sectors. As one of the nation’s fastest-growing business markets, Dallas offers students access to internships, networking opportunities and career pathways across a broad range of industries.

Faculty members at Wade College bring real-world industry experience into the classroom, helping students understand both the creative and business sides of their chosen fields. Students are encouraged to collaborate across disciplines, mirroring the interdisciplinary nature of modern workplaces where technology, branding, design and communication increasingly overlap.

In the Interior Design program specifically, students develop expertise in space planning, building codes, accessibility standards, life safety requirements, materials selection, lighting, drafting, sustainable design principles, professional practice and presentation skills while gaining exposure to industry-standard software and professional practices. The program’s CIDA accreditation further reinforces Wade College’s commitment to maintaining rigorous academic standards and preparing graduates to meet the evolving demands of the interior design profession.

Beyond the classroom, Wade College encourages students to participate in portfolio reviews, internships, design exhibitions, guest speaker events and professional networking opportunities that strengthen both their portfolios and their readiness for employment. This career-centered model continues to attract students seeking a more personalized alternative to larger universities.

As demand grows for professionals who can combine technical knowledge with creative problem-solving, Wade College continues to position itself as a destination for students pursuing business, technology and design education in Texas.

To learn more about Wade College programs, visit Wade College.

 

 

About Wade College

 

Wade College is a creative and career-focused college in Dallas specializing in business, technology, and design education. For more than 60 years, the institution has offered accelerated degree programs, small class sizes, and modern, career-focused curriculum designed to prepare students for professional careers.

 

Wade College offers degrees in Information Technology, Marketing and Management, Interior Design, and Fashion Design and Product Development. The college emphasizes hands-on instruction, portfolio development, and individualized mentorship that help graduates launch careers faster.

Learn more at www.wadecollege.edu

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New ownership positions 25-year agency for expanded growth across U.S. Hispanic and cross-border markets

 

Legion Advertising LLC, a boutique marketing, advertising, experiential and strategy agency with more than 25 years of experience, has announced that Fernando Sánchez Servitje has acquired the company and now serves as sole owner and CEO. The transition marks a defining moment for the agency as it enters a new era focused on multicultural strategy, cross-border business growth, and data-driven brand development across the United States and Latin America. With offices in Dallas (Las Colinas) and Mexico City, Legion Advertising has built a longstanding reputation for helping brands connect authentically with diverse audiences—particularly within the U.S. Hispanic market. Under Sánchez Servitje's leadership, the agency is positioning itself as a strategic partner delivering cultural intelligence, efficient execution and measurable impact

“This is an exciting new chapter for Legion,” said Fernando Sánchez Servitje, Owner and CEO of Legion Advertising. “For more than two decades, the agency has delivered results for multicultural brands. Moving forward, we are doubling down on what sets us apart—deep Hispanic market expertise, integrated strategy, and execute seamless execution across borders. Our vision is simple: to be the most trusted partner for brands looking to grow through cultural connection.”

Founded in 2000, Legion Advertising has evolved with the changing marketing landscape, blending advertising, experiential activations and digital strategy into an integrated offering. The agency has helped launch products in the U.S. market, scale social audiences into the millions and execute successful cross-promotional campaigns.

Today, that legacy fuels innovation and growth.

 

A Strategic Reset for a New Era

The ownership transition reinforces the agency's independence and forward-looking direction. Legion Advertising is positioning itself as a modern boutique firm built on agility, efficiency and cultural expertise.

Unlike large agencies with complex layers and slower execution, Legion emphasizes a streamlined approach that integrates strategy, creativity, and execution under one roof. This model allows clients—from mid-sized brands to global organizations—to move quickly while maintaining a high level of precision and cultural relevance.

“Our clients don’t need more complexity—they need clarity, speed, and results,” Sánchez Servitje added. “We operate as an extension of their team, delivering strategic insight execution. That’s where real impact happens.”

 

The Power of Hispanic Market Intelligence

A central pillar of Legion Advertising’s growth strategy is its continued leadership in Hispanic market intelligence—an increasingly critical area for brands operating in the United States. As one of the fastest-growing and most influential consumer segments, The Hispanic market requires more than translation—it demands cultural fluency and data-backed strategy. Legion’s multicultural foundation, combined with its binational presence, uniquely positions the agency to guide brands through this complexity. From government entities and NGOs to consumer brands and experiential marketers, Legion works with organizations seeking to build authentic connections with Hispanic audiences while maintaining strong general market relevance.

 

Unlocking Cross-Border Opportunity

 With operations in Dallas and Mexico City, Legion Advertising continues to bridge the U.S. and Latin American markets. The agency is actively supporting:

 U.S. brands looking to grow within Hispanic communities

  • Latin American brands entering or scaling within the U.S.
  • Government and institutional organizations seeking culturally relevant outreach
  • Experiential and event-driven brands aiming to deepen audience engagement

This cross-border capability is valuable in today’s economy where cultural understanding directly impacts brand success.

 

A New Identity Built on Legacy and Value

As part of its evolution, Legion is reinforcing its brand identity around the concept of partnership and added value. The agency’s “L+” mark reflects its philosophy: Legion plus the client brand equals measurable success.

Rather than functioning as a vendor, Legion serves as a strategic partner delivering execution, insight and growth strategy. “Legion has always been about connection—connecting brands to people, culture to strategy, and ideas to execution,” said Sánchez Servitje. “Now, we’re building on that foundation to help brands navigate what’s next.”

 

About Legion Advertising

Legion Advertising is a Dallas-based boutique marketing, advertising, experiential and strategy agency with more than 25 years of experience. With offices in Dallas and Mexico City, the agency specializes in Hispanic market strategy, multicultural marketing, and integrated brand execution. Legion partners with brands to deliver culturally intelligent, data-driven campaigns that fuel measurable growth across the United States and Latin America.

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An influential cross-section of Dallas arts patrons, filmmakers, alumni, and cultural supporters gathered on May 20 for an exclusive first-look presentation of the upcoming Ingmar Bergman documentary from acclaimed filmmaker Keith Maitland, celebrating both the legendary Swedish director’s cinematic legacy and Dallas’ unique role in preserving a remarkable chapter of film history.

Held at the historic U.S. Post Office & Courthouse in downtown Dallas, the invitation-only evening served as both an intimate preview of the documentary and a successful fundraiser supporting the film’s continued production. Funds raised during the event will help support Maitland’s upcoming fact-finding and research trip this summer to Bergman’s estate in Sweden, where the creative team will continue gathering historical insight and contextual material for the film.

Guests included alumni and supporters connected to Southern Methodist University, The University of Texas at Austin, the Swedish-American Chamber of Commerce Texas, and a broad network of North Texas cultural advocates and film supporters.

 The documentary draws from rare archival footage captured during legendary filmmaker Ingmar Bergman’s historic 1981 visit to SMU as the inaugural recipient of the Meadows Award. The footage includes nearly four hours of intimate conversations and master classes with students, believed to represent the longest filmed interview Bergman ever participated in.

The evening featured select clips from the documentary, followed by a live conversation between Maitland, Bergman in Dallas producer Daniel Laabs,  and Swedish producer André Persson discussing Bergman’s artistic influence, the significance of the archival footage, and the global cultural impact of the iconic director.

“Bergman’s influence reaches far beyond cinema,” said Maitland during the event. “His storytelling shaped generations of filmmakers, artists, writers, and even modern Swedish pop culture. To uncover this remarkable footage in Dallas and share it with audiences today feels both surreal and incredibly meaningful.”

The event also highlighted the enduring place Bergman holds within Swedish cultural identity. Widely regarded as one of the most influential filmmakers in cinematic history, Bergman’s work helped define Sweden’s global artistic reputation throughout the 20th century. His films, including The Seventh Seal, Persona, and Fanny and Alexander, continue to influence contemporary directors, television creators, theater artists, and broader Scandinavian popular culture.

Special recognition was given to longtime Dallas arts advocate Pat Porter for her connection to the original Meadows Award programming and her ongoing support of arts and cultural preservation in North Texas. Organizers noted that the rediscovery and restoration of the SMU archival footage would not have been possible without decades of stewardship by individuals connected to the university and Dallas arts community.

Presented in partnership with the Honorary Consulate of Sweden Dallas and the Swedish-American Chamber of Commerce Texas, the evening reinforced the strong cultural ties between Sweden and North Texas while celebrating Dallas’ often overlooked contributions to film history and documentary preservation.

The upcoming documentary continues production and is expected to further explore Bergman’s creative philosophy, his influence on generations of filmmakers, and the extraordinary archival discovery housed for decades within SMU’s film archive

 

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Ribs, radio personalities, local leaders, and family fun headline a high-energy community celebration (rescheduled from January 24)

Soulman’s Bar-B-Que, North Texas’ beloved family-owned barbecue institution since 1974, is inviting the community to celebrate THIS WEEKEND as it officially opens its newest location in North Richland Hills. The Grand Opening celebration takes place Saturday, February 7, 2026  from 11:00 a.m. to 3:00 p.m., at 6000 Rufe Snow Drive, North Richland Hills, TX 76180, and promises an afternoon packed with flavor, friendly competition, and family-friendly fun.

Designed as a true neighborhood party, the event brings together live radio, local leaders, giveaways, kids’ activities, and plenty of Texas-style barbecue. Guests can enjoy prizes and swag, exclusive food discounts, balloon art for kids, and a live broadcast with 99.5 The Wolf’s Jason Pullman, adding to the festive atmosphere throughout the day.

The highlight of the celebration will be the fan-favorite Rib Eating Contest at 1:00 p.m., where well-known local figures go head-to-head in a fun, high-energy showdown for barbecue bragging rights. Contestants include:

  • Jack McCarty, Mayor of North Richland Hills
  • Jack Bradshaw, President & CEO, North Tarrant Chamber of Commerce
  • Brandon Board, CEO, The Tree of North Texas

Cheering crowds, saucy competition, and plenty of laughs are expected as these community leaders take on Soulman’s signature ribs in a spirited contest that has become a must-see moment at Soulman’s celebrations. “For more than 50 years, Soulman’s has been about more than barbecue — it’s about bringing people together,” said Brett Randle, CEO of Soulman’s Bar-B-Que. “This weekend is a celebration of great food, great people, and a great community. North Richland Hills already feels like home.”

 

Event Details:

Soulman’s Bar-B-Que North Richland Hills Grand Opening

Date: Saturday, February 7, 2026

Time: 11:00 a.m. – 3:00 p.m.

Location: 6000 Rufe Snow Dr., North Richland Hills, TX 76180

 

What to Expect:

  • Live broadcast with 99.5 The Wolf’s Jason Pullman
  • Rib Eating Contest at 1:00 p.m. featuring local leaders
  • Kids’ activities including balloon animals and entertainment
  • Prizes, giveaways, Soulman’s swag, and exclusive food discounts

The new North Richland Hills restaurant expands Soulman’s growing DFW footprint and serves up the classics Texans love — fall-off-the-bone ribs, tender sliced brisket, homemade sides, and iconic banana pudding — all delivered with the warm hospitality that has defined the brand for generations.

“This weekend is about creating memories,” added Tiffany Marino, General Manager of Soulman’s Bar-B-Que North Richland Hills. “Whether you’re a longtime Soulman’s fan or visiting us for the first time, we can’t wait to welcome you, feed you well, and celebrate together.”

 

About Soulman’s Bar-B-Que

For 50 years, Soulman’s Bar-B-Que has satisfied the hardest to please bar-b-que lovers….Texans!  Founded in Pleasant Grove, Texas in 1974, Soulman’s had only a few simple goals—serve great Texas-style BBQ and offer friendly, sincere service.  Soulman’s original family recipes are still the foundation for the company’s success from their 8 different types of meat that are smoked “low & slow” over only hickory wood to their famous homemade sides, including Ranch house beans and Texas style cream corn! Throughout the years, this family-owned and operated company has remained true to its original strive for success and customer satisfaction and is honored to be considered one of the Best Roadside Restaurants in America (2024), Top Bar-B-Que Chains in America (2024), the Best Bar-B-Que in Dallas for Takeout  & Delivery (2020) and one of the Best Bar-B-Que Chains in America (2018).

 

Soulman’s currently owns and operates 21 North and East Texas locations in Allen, Cedar Hill, Fort Worth, Forney, Garland, Greenville, Hurst Grapevine Highway,  Lancaster, Lewisville, Mabank, Mansfield, Mesquite, North Richland Hills, Quinlan, Red Oak, Rockwall I-30, Rockwall Goliad, Royse City,  Sulphur Springs, Terrell, and Van. To learn more about Soulman’s Bar-B-Que, visit them online at http://www.soulmans.com or on Facebook at https://www.facebook.com/soulmansbbq.

 

 

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The region’s largest indoor pre-game party on the water features hundreds of boats, exclusive pre-season deals and fan-friendly experiences

With the Super Bowl right around the corner, fans across North Texas are planning watch parties, tailgates, and game-day gatherings. But this season, the Dallas Winter Boat Show is encouraging Texans to think bigger—and head to the water. Boatgating, the lake-loving cousin of tailgating, is one of the fastest-growing recreation trends, giving fans a way to enjoy the Big Game with sunshine, scenery, and serious style.

Whether you're hosting a viewing party on the dock, pre-gaming aboard your pontoon, tying up a line of center consoles and bowriders, or planning a lakeside watch-and-float afternoon, here are the top Boatgating 101 tips from the Dallas Winter Boat Show, returning to Dallas Market Hall this weekend February 5–8, 2026.

1. Pick the Perfect Boatgating Setup: Comfort, Space & Style

While pontoons and tritoons remain the go-to favorites for hosting larger groups thanks to their wide decks and lounge-style seating, they’re far from the only boatgate-ready options popular on North Texas lakes.

Bowriders and runabouts, staples on lakes like Lewisville, Ray Hubbard, and Grapevine, make excellent game-day cruisers with versatile seating and built-in coolers.

Deck boats offer pontoon-like spaciousness with sportier handling—perfect for fans who want room to spread out without sacrificing speed.

Center console and bay boats, commonly seen on Lake Texoma, provide wide open deck layouts ideal for standing room, mingling, and easy access to coolers and snacks.

Fishing boats aren’t just for anglers—many come equipped with powerful audio systems and elevated casting decks that double as great standing/viewing spots during a floating watch party.

Even personal watercraft (PWCs) like jet skis can get in on the fun when rafted up next to a primary host boat, giving thrill-seekers their own floating “seats” for pre-game hangs.

And of course, for the watersport-loving crowd, wake surf boats bring big energy (and the best audio systems) for an amped-up pre-game playlist.

Pro Tip:
At the Dallas Winter Boat Show, shoppers can compare dozens of pontoons, bowriders, center consoles, wake boats, and fishing boats side-by-side to find the right mix of seating, storage, tech, and entertainment features.

2. Create a Game-Winning Food & Drink Strategy

Boatgating food needs to be delicious but easy to handle. Skip complicated spreads and aim for handheld, no-mess favorites:

  • Individual nacho cups
  • Sliders or street tacos
  • Pre-skewered fruits, veggies, or meats
  • Single-serve dips
  • Mason-jar salads
  • Canned cocktails & mocktails

Keep it simple, organized, and cold using a color-coded “game-day cooler.”

3. Turn Up the Entertainment with a “Float-In Theater”

If you're hosting on the dock or at a marina slip, create a floating watch party with a portable projector and weatherproof screen. Some fans raft multiple boats—pontoons, bowriders, or even center consoles—so everyone gets a great view.

Many newer pontoons, cruisers, and wake boats now come with integrated screens or smart TV hookups, something visitors can explore hands-on at the Boat Show.

Pro Tip:
Use waterproof Bluetooth speakers or the boat’s built-in audio system to broadcast commentary or pump up the energy with pre-game playlists.

4. Show Your Team Spirit—Lake Style

Festive décor makes a boatgating setup come alive. Fans love:

  • Team-colored pillows & blankets
  • LED rope lights
  • Custom boat flags
  • Inflatable goalposts
    Floating drink holders
    Branded coolers

You’ll find plenty of lake-friendly accessories in the gear aisles at the Dallas Winter Boat Show.

5. Safety First: Keep It Fun, Keep It Smart

Just like tailgating on land, boatgating comes with responsibilities. The Dallas Winter Boat Show recommends:

• Designating a sober captain
• Checking weather conditions
• Using non-glass containers
• Securing electronics and cords
• Ensuring enough life jackets for all ages
• Anchoring properly when rafting with friends

6. Make It Instagram-Ready

A memorable boatgate doubles as great social content:

• Score-prediction reels
• Pets in team colors for the Puppy Bowl
• Before-and-after boat décor transformations
• A “floating stadium wave” video

7. Plan Your Upgrade for Next Season

The Big Game unofficially marks the start of summer boating prep. If your current boat could use more seating, better sound, updated tech, or improved storage, the Dallas Winter Boat Show is the best place to browse 2026 models with exclusive incentives.

Whether you're considering a pontoon, center console, deck boat, bowrider, surf boat, fishing boat, cruiser, or PWC, the show makes it easy to score a great pre-season price.

Boatgating Starts Here: Join the Dallas Winter Boat Show

From floating tailgates to lakeside watch parties, boatgating is becoming one of Texas’ favorite ways to celebrate game day. With its massive selection of boats, gear, demos, and family activities, the Dallas Winter Boat Show has everything fans need to level up their Super Bowl experience—and their 2026 lake season.

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The region’s largest indoor pre-game party on the water features hundreds of boats, exclusive pre-season deals, fan-friendly experiences at Dallas Market Hall Beginning January 30th

 

The Dallas Winter Boat Show is making waves THIS WEEKEND as it returns to Dallas Market Hall for two action-packed weekends, January 30–February 1 and February 5–8, 2026. Timed with the excitement of Super Bowl weekend, this year’s theme—“Boats, Bowls & Big Waves”—turns Market Hall into Dallas’ ultimate indoor pre-game experience, blending lake life, tailgate energy, exclusive boat deals, immersive activations, and family-friendly fun.

Often called “The Super Bowl of Boating,” the Dallas Winter Boat Show will feature more than 600 boats from North Texas’ top dealers, along with the latest motors, watersports gear, marine technology, and accessories. The event delivers the region’s most comprehensive showcase of recreational boating—just in time for peak Texas boating season.

North Texas continues to drive national boating trends as one of the most active freshwater recreation regions in the country:

  • Texas ranks Top 10 nationally for boat registrations, with more than 625,000 boats statewide
  • The Dallas–Fort Worth area is home to a dozen+ major lakes within 90 minutes
  • According to the National Marine Manufacturers Association (NMMA), 68% of boat owners are middle-income households, underscoring the show’s strong family appeal
  • Recreational boating participation has reached 100 million Americans annually, with Texas among the fastest-growing markets

With rapid population growth, rising disposable income, and strong pre-season buying momentum, Dallas has become a national proving ground for new boat models, emerging lake trends, and innovative on-water lifestyles.

“North Texas is one of the fastest-growing boating regions in the country, and this year’s show brings all the excitement of Super Bowl weekend into one massive, immersive event,” said Bron Beal, Executive Director of the Dallas Winter Boat Show. “Whether you’re a first-time boat buyer or a lifelong lake lover, there’s no better place to get inspired, learn, and score the best deals of the season.”

Attendees can explore:

  • Pontoon boats
  • Wake surf and ski boats
  • Center consoles
  • Jet boats and PWCs
  • Electric boat innovations
  • Fishing vessels
  • Luxury cruisers
  • Docks, outdoor accessories, gear, and more

 

 

ABOUT THE DALLAS WINTER BOAT SHOW

 

For more than 40 years, the Dallas Winter Boat Show has been the region’s largest celebration of boating and the Texas lake lifestyle. Bringing together top dealers, manufacturers, and industry experts, the show offers families and enthusiasts a one-stop experience to shop, learn, and get inspired for the boating season ahead.

 

DALLAS BOAT SHOW DETAILS:

When: January 30–February 1 and February 5–8, 2026

Where: Dallas Market Hall, 2200 Stemmons Freeway, Dallas, Texas 75207

 

Show Schedule:

Friday, January 30, 2026 from 12-8pm

Saturday, January 31, 2026 from 10am-8pm

Sunday, February 1, 2026 from 10am-5pm

Thursday, February 5, 2026 from 3-8 pm

Friday, February 6, 2026 from 12-8 pm

Saturday, February 7,2026 from 10 am- 8 pm

Sunday, February 8, 2026 from 10 am -4 pm

 

Cost & Ticket Information:

Adults:                                 $15

Children (ages 5-13):       $8

Children under 5:             Free

Parking is free of charge

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Berkeys Plumbing, A/C & Electrical is proud to announce that it has been awarded “Best Electrical” in Society Life Magazine’s highly competitive TOPS IN TARRANT awards—an annual recognition celebrating the “Best of the Best” businesses across Tarrant County.

Selected entirely by reader votes, this award reflects the outstanding service, community trust, and customer care that Berkeys delivers every day throughout Northeast Tarrant County and beyond. The company also earned a position among the TOP 100 Best in Industry—a distinction reserved for businesses that exemplify excellence, reliability, and leadership in their field.

“We are honored to be recognized by the community we serve,” said Jeff Cox, President of Berkeys. “Earning the title of ‘Best Electrical’ in Tarrant County is a testament to our technicians’ expertise, our commitment to customer satisfaction, and the trust our neighbors place in us. We are truly grateful to everyone who voted.”

The award and full list of winners will be featured in the January 2026 “TOPS IN TARRANT” issue of Society Life Magazine, which reaches more than 125,000 local readers through direct mail and business distribution. As the most widely circulated lifestyle publication in Northeast Tarrant County—with over 40,000+ mailed homes monthly—Society Life’s recognition highlights the businesses that residents trust most.

For more than 50 years, Berkeys Plumbing, A/C & Electrical has built its reputation on exceptional workmanship, transparent service, and a commitment to keeping North Texas homes safe, comfortable, and efficient. This latest recognition further solidifies Berkeys’ position as one of the region’s most trusted home services providers.

Berkeys’ half-century legacy and success is built on the company’s founding principles:

  • Exceptional Customer Service – Providing prompt, professional, and courteous service that exceeds expectations
  • Quality Craftsmanship – Offering reliable, efficient, and long-lasting solutions
  • Community Involvement – Actively supporting local organizations and giving back to the communities it serves

In addition to its latest honors, Berkeys has earned a long list of awards and accolades over the years, including Southlake Journal Best of the Best Angie’s List Super Service Award and an A+ Rating and Accreditation from the Better Business Bureau since 1997.

About Berkeys Plumbing, A/C, & Electrical

Texas-based Berkeys has been providing quality plumbing, electrical, air conditioning, and heating services to homeowners in the Dallas / Fort Worth metroplex since 1975. The company sells America’s top-rated brands of plumbing, AC repair, electrical, and heating equipment known for high efficiency, reliability, and serviceability; and it services all brands and makes of plumbing and air conditioning equipment. All Berkeys plumbers have passed rigorous state plumbing examinations and are licensed by the State of Texas; they understand the complexity of state plumbing codes all the way down to local requirements. Berkeys signature MVP Maintenance Program delivers priority service, seasonal tune-ups, and member-only savings to keep home systems running smoothly year-round.

Berkeys maintains an A+ rating with the Better Business Bureau (BBB) and has led the field in area newspapers’ readers’ favorite polls.. Berkeys is part of the Wrench Group, a national leader operating in 25 markets across 14 states to provide home repair, replacement and maintenance services specializing in heating, ventilation and air conditioning.

Headquartered in South Lake, TX, Berkeys also services greater DFW with satellite locations at:   4645 Avon Ln Suite 260, Frisco, TX 75033 (214) 216-1727

4311 Belmont Ave Suite 125, Dallas, TX 75204 (214) 612-0133

3001 W 5th St Suite 700, Fort Worth, TX 76107 (817) 799-6090

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As the holiday decorations come down and the calendar turns to a new year, Tianyu Lights Festival is extending the magic with a final opportunity to experience one of North Texas’ most beloved winter attractions. Following a record-breaking 2026 season, the internationally acclaimed lantern festival remains open Thursday through Sunday evenings through January 18, offering families and friends a joyful way to celebrate the season beyond the holidays. 

“This final stretch is about joy after the holidays—slowing down, spending time together, and starting the new year surrounded by light and beauty,” said Huiyuan Liu, Event Manager at Tianyu Arts & Culture. “We’re grateful for the incredible support from the DFW community and are thrilled to close out this record-breaking season by welcoming guests for one last magical experience.”

With lighter crowds and crisp winter evenings, January offers an ideal time to explore the festival at a relaxed pace, capture stunning photos, and savor the uplifting atmosphere that has made Tianyu Lights Festival a standout winter tradition across North Texas.

Located at the festival grounds of Texas Trust CU Theatre in Grand Prairie, Tianyu Lights Festival has welcomed visitors from across the DFW Metroplex for a spectacular display of larger-than-life illuminated lantern art, immersive themed environments, and live cultural performances. Produced by Tianyu Arts & Culture, Inc.—the largest lantern festival producer in North America, the festival continues a tradition of blending authentic Chinese lantern craftsmanship with modern storytelling and family-friendly experiences 

Back by popular demand for its record-breaking second season in North Texas, the festival features 19 immersive scenes handcrafted by skilled artisans using metal, fabric, and LED lighting. Guests can wander through two signature themed worlds inspired by a child’s imagination: Starlit Farm, a glowing countryside dreamscape, and Magic Ocean, an illuminated undersea journey filled with reefs and dreamlike creatures

Each evening, the festival comes alive with live cultural performances, including the dramatic art of Face Changing (Bianlian), breathtaking acrobatics, and the elegant Peacock Dance, with shows scheduled throughout the night, weather permitting. Families can also enjoy an illuminated playground, interactive displays, photo-ready backdrops, and the popular glowing Magic Rides, available for children through 9:00 p.m. for an additional fee.

Tianyu Lights Festival runs through January 18, 2026, and is open Thursday through Sunday evenings. Tickets are available online, and advance purchase is encouraged as the final weekends approach.

For tickets, hours, and additional information, visit tianyuculture.us/dallas